Wednesday, April 27, 2011

Skinny Girl Margaritas are a HIT!

Bethenny Frankel became a household name when she joined Bravo TV's The Real Housewives of NYC, and she became the fans' favorite with her straight shooting attitude and go get 'em demeanor. It was reported last week that Bethenny Frankel sold her 'Skinny Girl Maragarita' rights for over $120 million. Frankel will still work with the board, advise on new products, and be the face of the brand.

So here's the skinny:
Before the show Frankel was living with Jill Zarin and while she was doing well, she was taking a chance by going on the show to try and launch the product. The gamble definitely worked as liquor store clerks report that the product has been flying off the shelf, they even ran out for an extended period of time! The bottle sells for $12.99 in Minnesota and each serving is only 100 calories. That's genius compared to the hundreds to thousands of calories margaritas usually have.

Unable to run to the liquor store before a big dinner OR the liquor store ran out before friends are due over?

Here's the substitute:

Silver Tequila
Juice from 4 fresh limes
Small splash of cointreau or triple sec
And splash of soda if too strong.
*Do not have the salt.*

To find out more about Frankel's Skinny Girl Cocktails check out her site!

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